CEOCAST.COM INTERVIEWS COUNTERPANE CEO TOM ROWLEY; HIGHLIGHTS COUNTERPANE AS EMERGING, PRIVATE COMPANY

Rowley outlines company background, funding strategy, and his outlook for the future of Managed Security Monitoring

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transcript of the interview

CUPERTINO, California -- January 24, 2002 -- Counterpane Internet Security, Inc., developer and leading provider of Managed Security Monitoring (MSM), today announced that Tom Rowley, President & CEO of Counterpane, was interviewed by CEOcast -- the premier online source for Wall Street's leading companies. The interview is available online at www.ceocast.com under CEOcast's Private Companies listings. In this significant interview, Rowley outlines -- in some detail -- how the company was started, his personal start-up background and motivation for pioneering the field of MSM, and his vision of how the market and his company will evolve in the coming years.

"I welcome any opportunity to discuss our company, its successes to date, and how we see the future of our MSM service and the enterprise's ability to manage risk while doing business on the Internet," says Tom Rowley, President & CEO for Counterpane Internet Security, Inc. "The CEOcast team recognizes that we have been very successful executing our business plan since our inception. We are now making tremendous strides, our rate of growth is accelerating, and our operational efficiencies are showing impressive results."

Key topics covered during the interview hosted by Gary Nash:

• The MSM business model is similar to the physical security industry ­ like ADT. MSM monitors an enterprise's networks for threats and attacks and responds to them.
• Target customers are mid-sized Global 2000 companies that recognize the need for security, but lack the internal expertise.
• Key differentiators are that MSM is a service unlike all other security products or services, and the expertise of Counterpane's technical team is world-renowned.
• Counterpane does not hire criminal hackers. Deep-background checks are conducted of all potential employees, and we maintain continuous video surveillance of our Security Analysts.
• Counterpane's MSM service currently has over 20,000 filters and adds approximately 2,000 additional filters every month. This is far more than a typical intrusion detection system (IDS).
• Counterpane uses a value-added reseller sales channel strategy that is working extremely well. We work with certified partners who specialize in providing security services to their customers.
• Counterpane has raised $58M in 3 rounds, from venture capitalists and investment bankers. The company has about 25% of that in the bank today.
• The company's next step is to go international. Many current customers are global customers. New VARs in Europe and new offices just opened in Singapore and Sydney.
• A key challenge for Counterpane is to communicate to companies that MSM is important to leverage their security product investments.
• The threats that are coming are even more terrible than those launched in 2001. They include many multi-client, broad-based attacks.
• Counterpane has developed a globally-scalable, two-stage architecture that weaves through all of the information in our customers' networks to rapidly find and respond to attacks.
• It is important to Counterpane to do everything possible to improve the security of the Internet.
• Tom Rowley has been involved with eight early-stage companies in his career. "Creating a great organization from a blank sheet of paper is intensely, personally rewarding." -- Tom Rowley.

About Counterpane

Counterpane Internet Security, Inc. is the developer and leading provider of Managed Security Monitoring. Established in 1999 by entrepreneurial expert Tom Rowley and security technologist and author Bruce Schneier, Counterpane addresses the critical need for increased levels of security services. Centered on a network of sophisticated Secure Operations Centers, staffed by expert security analysts, the Company provides 24x7 monitoring, as well as penetration detection and response. Counterpane's Managed Security Monitoring services enable e-business to be conducted safely. The company is funded by Accel Partners, Amerindo Investment Advisors, Inc., Bessemer Venture Partners, Dell, Deutsche Bank, Goldman Sachs, and Morgan Stanley Dean Witter Equity Fund. Headquarters are located at 1090 La Avenida, Mountain View, California, USA. Phone: 650-404-2400, Fax: 650-903-0461, Website: www.counterpane.com.

About CEOcast

CEOcast is the premier source of original and syndicated streaming broadcast interviews of Chief Executive Officers at public and private news-making companies. Organized by industry, its analysts average over 15 years experience covering and evaluating Wall Street's leading companies

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Counterpane is a trademark of Counterpane Internet Security, Inc. All third-party trademarks are the property of their respective owners.